RECENT NEWS

Registration Open for 2010 June B2B Show in Lewiston Maine

Absolute Marketing completes integration with Marketap

Auburn Public Library selects Absolute Marketing & Design

Lewiston MAINEiacs latest draft pick - Absolute Marketing & Design

Lewiston, ME - Mar 3, 2010  Registration Open for June 10 B to B Show

The Lewiston-Auburn Economic Growth Council has announced the date of this year's Androscoggin Business to Business Trade Show with the theme, "Show 2010: Launching a New Decade."

This year's show will be held Thursday, June 10, at the Androscoggin Bank Colisee in Lewiston. Considered by many businesses to be the year's most significant networking event for its ability to draw an estimated 2,500 business attendees, this year's show will focus on the need for organizations to seize opportunities to innovate, reinvent themselves, and take a fresh look at what they do best.

"With the recession and the related sobering changes of the last few years, companies have had to rethink their business models and the economic landscape," says Paul Badeau, LAEGC's marketing director. "Now, I think everyone is hungry for a fresh start. Turning the calendar page to a new decade provides us all with an opportunity to take a new look at who we are, what we do, and where we're going. That's what this show is all about: making new connections, new starts, new alliances."

The show is the largest one-day business event in the state, and includes nearly 200 exhibitors. It is believed to be the state's longest-running consecutive business show.

Organizers will use modern communications tools such as text messaging and social media to connect with exhibitors, attendees, and sponsors. Show planners are launching a special Text Messaging Club where exhibitors and attendees who join get a chance to win prizes, get exclusive offers, and share ideas, information, and stories.

The Shipyard Lounge will be transformed into the Show 2010 Cyber Café. This free wi-fi café will allow attendees an area to unwind, check e-mail and voice mail, and enjoy coffee beverages. Kripalu Therapeutic Massage and Brunswick Physical Therapy will also offer free massages. "We think of it as mid-afternoon booster fuel," says Badeau.

June marks the show's 15th anniversary. As such, the show will include balloons, a giant birthday cake, and plenty of surprises, including the "launch" of a virtual rocket ship!

Organizers will also host some of the mainstays that have made the show great, including a giant Chamber Breakfast at the beautiful Bates College Commons in Lewiston, and a Business After Hours featuring the Hilton Garden Inn Auburn Riverwatch and local restaurants.

As has been the case for the past several years, the show is expected to sell out. For information on exhibiting, contact Paul Badeau at 784-0161, or e-mail pbadeau@economicgrowth.org. Sponsorship opportunities also remain.

To join the B to B Text Club, and get a chance to win prizes, get up-to-date show info, and exclusive offers, Text B2B to 30364.

For  more info or for the registration form to exhibit at the show, click here: http://economicgrowth.org/

Absolute Marketing completes integration with Marketap

Lewiston, ME  - Sept  24, 2009  Absolute Marketing & Design has completed its integration with Marketap Solutions and can now provide one of the most complete suites of service offerings available in the state of Maine.

Absolute is considered a full service marketing agency, providing their customers with a range of services that include brand identity, website development, search engine optimization, direct marketing, and promotional products.  With this latest integration, they now incorporate market analysis and segmentation modeling into their service offering.

“This integration rounds out our service offering”, commented Jeff Taplin, Chief Marketing Officer at Absolute.  “Our value proposition for our clients is one where we can essentially operate as an extension of their own marketing department.  Managing multiple vendors and trying to ensure the consistency and integrity of a marketing message is a time consuming process for a business. With Absolute, we can take care of everything and maintain focus.”

“The premise of segmentation modeling is that by using customer driven data in addition to demographic and psychographic information, we can calculate statistically how big a market is, where target customers are, and what customer segments are buying. That alows us to determine what customer segments to focus retention efforts on and really fine tune a clients marketing efforts.”

Additional information can be found at the Absolute website @ www.absolutemad.com or the Marketap website @ www.marketap.com

Auburn Public Library selects Absolute Marketing & Design

Auburn, Maine --- July 27, 2009.  The Auburn Public Library has selected Absolute Marketing & Design, of Lewiston, Maine to contribute pro bono marketing services and support as the Library looks toward the future and strengthening its role as “the heart of the community.”

As libraries across the country continue to evolve and position themselves as central hubs in their communities, the Auburn Public Library too, has this as its goal.

Lynn Lockwood, Director of the Auburn Public Library commented.  “We feel that in this economy, libraries are more important than ever for their communities.  They provide an array of free public services such as internet access, workshops, meeting rooms, opportunities to extend an individual’s education and a great place to meet with friends.  We want to make the Auburn Public Library the heart of this community, and we feel that Absolute Marketing & Design will help us define ourselves and get our message out.”

The Auburn Public Library is committed to making its resources available and providing a wealth of services to the people of its community. Its objective is to be a safe haven and educational institution for the community’s youth and to provide valuable resources to the entire population.  Various partnerships with the Lewiston Public Library and the development of a combined Auburn/Lewiston Library Card are examples of recent changes.

“We are very pleased to be partnered with the Auburn Public Library”, stated Jeff Taplin, Absolute’s Chief Marketing Officer.   “It is more than just a library, it is a hub to this community and we want to help it communicate what a valuable resource it is to everyone in the area.”
Absolute Marketing & Design is located in Lewiston Maine. Absolute provides a full range of marketing services that include graphic design, corporate identity, brand building, website development, direct marketing, event planning and promotional products. 

Lewiston MAINEiacs latest draft pick - Absolute Marketing & Design

Lewiston, Maine --- June 18, 2009.  The MAINEiacs Have partnered with Absolute Marketing & Design, out of Lewiston, Maine to provide marketing services and support for all of their corporate partnership events during the 2009-2010 season.

As the MAINEiacs embark on their 7th season, one of their top priorities is to reconnect with the Lewiston Auburn community, and they have chosen Absolute to assist them with this effort.  The MAINEiacs want to develop closer relationships with the people and businesses of the Lewiston Auburn area, and feel that the team at Absolute reflects that same desire.

Don MacAdam, MAINEiacs President & Head Coach, commented “We feel really good about this upcoming season and our partnership with Absolute.  We are making a long term commitment to Lewiston Auburn and we really want to engage the community.  Absolute is the perfect partner, their goals and ideals are aligned with ours and they will be able to provide us with all of our back-office marketing and event support services.”

The MAINEiacs are making some major changes this season and rebranding the entire organization.  This season is a new beginning, and they want to put their best foot forward.

“We are very excited about our partnership with the MAINEiacs”, stated Jeff Taplin, Absolute’s Chief Marketing Officer.   “We are very supportive of the businesses in this community and we want to see them flourish.  Our relationship with the MAINEiacs will allow us to further that.  The MAINEiacs are dedicated to this community and we want to assist them in building relationships that are good for everyone.”

Absolute Marketing & Design is a Sales & Marketing firm located in Lewiston Maine. Absolute provides a full range of marketing services that include graphic design, corporate identity, brand building, website development, direct marketing, event planning and promotional products. 

The Lewiston MAINEiacs are a member of the Quebec Major Junior Hockey League and are starting their 7th season in Lewiston.  They are headquartered at the Collisee Building in Lewiston, Maine.

On the MAINEiacs website: http://www.lewistonhockey.com/popupNews.php?id=909

Absolute Marketing & Design is an idea factory that will show you how to sell your products and image better, share your message with more people, and satisfy your marketing needs faster.

We are a Sales & Marketing Firm - we are not your typical advertising agency. We have the experience and knowledge necessary to give you a cohesive sales and marketing plan, top level design, supported by promotional products that will build your brand and grow market-share.

Our clients are not only surviving, they are thriving. Most of them consider us their marketing department. Let us help you acheive your goals. Our services include marketing plans, brand identity, website development, search engine placement, brochures and graphic design, promotional products, logo merchandise, direct marketing and advertising.